What women want in gadgets
There was a time when brands were offering pink mobiles, tiny sizes, lightweight handsets, flowery textures for the so called feminine women of the world. Well, times have changed and so have women! If you think that a lady sitting on the high profile corporate position is looking for some teenage girly stuff, you need to rework on your brand strategy as today’s women aspire for smart solutions to their tech needs.
HT Tech Authors
