Free Fire logo has changed forever; here is what it looks like now

    Garena Free Fire will be getting its official brand refresh this July, before which the new Free Fire logo has been unveiled.
    By: HT TECH
    | Updated on: Jun 23 2022, 09:06 IST
    Garena Free Fire
    Garena Free Fire new logo unveiled. (ff.garena.com)
    Garena Free Fire
    Garena Free Fire new logo unveiled. (ff.garena.com)

    Garena Free Fire, one of the most loved and widely played games all over the world, is going to come up with certain changes. To begin with, Free Fire's new logo has been unveiled. While the game is also going to get its official brand refresh this July. As per the information provided, the new Free Fire logo will retain key details fans and players are familiar with - the iconic Free Fire knife Informing about the same, Garena said, "Garena has unveiled Free Fire's new logo, ahead of its official brand refresh this July. The new Free Fire logo will retain key details fans and players are familiar with - the iconic Free Fire knife - while also evoking a more modern and dynamic look that matches the energy of Free Fire's evolving global community."

    Refreshed logo inspired by Free Fire community

    Building on Free Fire's first-ever global brand campaign last year, the new logo reflects and strengthens the game's distinct Battle in Style identity, echoing the stylish, youthful and free-spirited nature of players and fans, according to Garena. Also Read: Garena Free Fire MAX Redeem Codes for June 23: Last chance to get these premium bundles

    “Our global community has always been the driving force behind every change we bring to Free Fire. Through this brand refresh, we hope to create a signature art style unique to Free Fire, enabling them to enjoy a more immersive and inclusive in-game experience,” Harold Teo, Producer of Free Fire, Garena, remarked. “The new logo is just one part of Free Fire's new look and we can't wait to share more exciting updates in the coming weeks,” he adds.

    Free Fire: More changes in store

    Free Fire Players and fans can look forward to a host of other visual element changes which will be rolled out over the coming weeks. These include:

    1. A new font family “Garena Free Fire”, a.ka. “GFF”, co-created by famed type designer, Akira Kobayashi.

    2. A brand new set of brand graphics inspired by the new Free Fire logo and in-game UI, set to add more realism and intensity to gameplay.

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    First Published Date: 23 Jun, 09:06 IST
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