Amazon launches online store for innovative new products

Amazon has launched a virtual marketplace that will sell new and innovative products.

Jackery-portable-charger-Photo-AFP

Amazon has launched a virtual marketplace that will sell new and innovative products.

Dubbed 'Amazon Exclusives,' the new online store will be stocked with electronics, accessories, toys and sporting equipment produced by up-and-coming brands, including mini portable chargers by Jackery; LED Turn Signal Gloves that light up for cyclists; and standup paddleboards.

Some of the merchandise are innovation award winners, including products featured on "Shark Tank," a reality TV show in which entrepreneurs pitch their ideas to rich investors.