# Perplexity AI to launch ads on search platform by fourth quarter | Tech News (HT Tech) > Perplexity AI, supported by Nvidia and Jeff Bezos, will introduce ads on its AI search platform by Q4. The company has launched a revenue-sharing program with publishers and raised $62.7 million, doubling its valuation. # Perplexity AI to launch ads on search platform by fourth quarter ## Perplexity AI, supported by Nvidia and Jeff Bezos, will introduce ads on its AI search platform by Q4. The company has launched a revenue-sharing program with publishers and raised $62.7 million, doubling its valuation. Aug 23 2024, 15:32 IST ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook.png) ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook-hover.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Share.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Shareclicked.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp-hover.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter-hover.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook-hover.png) ![Bookmark](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmark.png) ![Bookmarked](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmarked.png) ![Perplexity AI to launch ads on search platform by fourth quarter](https://images.hindustantimes.com/tech/img/2024/08/23/1600x900/PERPLEXITY-AI_1705929441661_1724407032618.JPG) Perplexity AI will introduce ads on its AI search platform by Q4 (REUTERS) ![Author Photo](https://images.hindustantimes.com/tech/static/revamp/images/png/HTTech-new-circle-logo.png) ### By REUTERS Nvidia and Jeff Bezos-backed Perplexity AI said on Thursday that it plans to introduce advertising on its artificial intelligence-powered search platform by the fourth quarter. Last month, the AI startup launched a program for publishers with an initial batch of partners, including TIME, Der Spiegel, and Fortune, in which it plans to share revenue from interactions where a publisher's content is referenced. Since ChatGPT first launched in November 2022, major search engines have been trying to integrate AI into web search, and analysts have viewed AI-assisted search as a threat to Google's dominant position in the industry ever since the AI boom started. Also read click here. Microsoft has adopted OpenAI technology for its Bing search engine through its early investment, while Google rolled out AI-powered summaries for the wider public at its developer conference in May. In April, Perplexity AI raised $62.7 million from existing investors such as Nvidia, and new investors including Garry Tan, CEO of Y Combinator, and Brad Gerstner, founder and CEO of Altimeter Capital. The fundraising round valued the company at more than $1 billion, doubling its valuation from three months earlier. One more thing! We are now on WhatsApp Channels! Follow us there so you never miss any updates from the world of technology. ‎To follow the HT Tech channel on WhatsApp, click here to join now! Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. 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