# We want to be YouTube for mobile, says Mitron founder Shivank Agarwal (HT Tech) > There are many features that the team behind the Mitron app is working on right now. But the primary focus right now is building better video creation and editing tools, a feature that is already in the beta mode and will be released to the users soon. # We want to be YouTube for mobile, says Mitron founder Shivank Agarwal ## There are many features that the team behind the Mitron app is working on right now. But the primary focus right now is building better video creation and editing tools, a feature that is already in the beta mode and will be released to the users soon. Jul 27 2020, 11:36 IST ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook.png) ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook-hover.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Share.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Shareclicked.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp-hover.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter-hover.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook-hover.png) ![Bookmark](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmark.png) ![Bookmarked](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmarked.png) ![In the longer run, the Mitron app team wants to focus on including more categories of videos including the how-to videos and skill development videos.](https://images.hindustantimes.com/tech/img/2020/07/26/1600x900/Mitron_app_1595751658588_1595751670383.jpeg) In the longer run, the Mitron app team wants to focus on including more categories of videos including the how-to videos and skill development videos. (HT Media) ![Author Photo](https://images.hindustantimes.com/tech/static/revamp/images/png/HTTech-new-circle-logo.png) ### By SHWETA GANJOO Ever since the Indian government banned TikTok in India, there has been a rise in the popularity of the app’s Indian alternatives such as Chingari, Roposo and Trell app. Of these and others, Mitron is the one app that is treading slightly ahead of the curve. The Mitron app has already been downloaded over 21 million times so far, a feat that it achieved within five days of crossing the 10 million mark. In addition to this, users are creating nearly one million new videos on the platform every day. Number of video views on the platform has gone up. The number of videos viewed on the platform is increasing steadily and it has crossed 40 million video views per hour since it was launched earlier this year. Apart from this, the app has announced the closure of its seed round that was led by venture capitalist firms 3one4 Capital and LetsVenture wherein the company raised ₹2 crore. Also read click here. Needless to say that the Mitron app is gaining popularity among both, the people and the investors, who see immense potential for growth in it. This growth is bolstered by the app’s strong portfolio of features. It is also bolstered by the government’s decision to ban China-based apps in the country. To give you an idea as to how much TikTok ban has aided Mitron app’s growth: the app’s daily traffic jumped up by more than 11 times following the ban. “I think growth has never been an issue for us. We launched on 11th April and since then we have seen unprecedented growth...But the ban of TikTok and other Chinese applications has given us 4-5 times more growth than what we were seeing before,” Mitron co-founder Shivank Agarwal told HT Tech. Agarwal told us that prior to the TikTok ban the Mitron app witnessed one million daily active users. However, after the ban this has increased to five million daily active users. Talking about competition and future plans, the Mitron app founder said that as an app they don't want to restrict themselves to light comedy videos that are the highlight of TikTok and other similar apps. “We want to build an application that is more of ‘YouTube for mobile’. It should be available in a mobile format. When I say mobile format, it means video in a portrait form, it should be very short in length and it should be very light weighted so as to make it more reliable and more usable for people in tier 2 and tier 3 cities,” he said. There are many features that the team is working on right now. But the primary focus right now is building better video creation and editing tools, a feature that is already in the beta mode and will be released to the users soon. “Our video creation and editing tools should be the best available in the market. We’re focussing a lot of engineering efforts on that,” he said. In addition to that, the team is also working on building a better recommendation and categorisation engine. “It makes even more sense in a country like ours where different people have different likes and interests in terms of the videos...A good recommendation and categorisation functionality would help us serve our users in a better way,” he added. In addition to this, the Mitron app, which is the brainchild of IIT Roorkee alumnus Agarwal and Anish Khandelwal, who is an alumnus of Visvesvaraya National Institute of Technology, will also get a search functionality in future that will enable them to connect with people of their likes and interest areas and look for videos and audio files catering to their interests in a better way. In the longer run, the team wants to focus on including more categories of videos including the how-to videos and skill development videos. “Despite the best efforts of the government it hasn’t been able to widely spread those videos or get those programs available to the users. Given our wider adoption in tier 2 and tier 3 cities, why not partner with the government...So that is one of the things on our radar in the longer run.” Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. For our latest videos, subscribe to our YouTube channel. 26 Jul, 13:53 IST mitron app ![HT Tech Awards](https://tech.hindustantimes.com/ht-tech-power-list-awards-2026/httech-awards-banner-new.webp) ### Related Stories 07 Oct 2026 71,595,751,562,104 NEXT ARTICLE BEGINS ![View all](https://images.hindustantimes.com/tech/static/revamp/images/png/view-all-icon.png) ## Tips & Tricks ![Ghibli-style art](https://images.hindustantimes.com/tech/img/2025/03/28/414x233/ChatGPT_Ghibli_style_images_1743161814450_1743161814596.jpg) ### How to turn your photos into Ghibli-style art with ChatGPT for free: Step-by-step guide ![How to create an invitation using iPhone’s new Apple Invites app- Step-by-step guide](https://images.hindustantimes.com/tech/img/2025/02/14/414x233/invites_1738728829564_1739543695649.png) ### How to create an invitation using iPhone’s new Apple Invites app- Step-by-step guide ![Apple TV app arrives on Android phones and tablets: What you get and how to install it](https://images.hindustantimes.com/tech/img/2025/02/13/414x233/unnamed_1739426557335_1739426567634.jpg) ### Apple TV app arrives on Android phones and tablets: What you get and how to install it ![Vodafone Idea OTT plans](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Vodafone Idea users can now stream 17 OTT apps with one subscription: Here's how ![Android data transfer methods](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### How to transfer data from one Android to another using Google backup, USB-C cable, and more ## Editor’s Pick ![iPhone 16e launched with A18 chip, Apple AI—bringing flagship power on a budget: Check specs, price](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### iPhone 16e launched in India: All details about the new budget mobile from Apple ![DeepSeek was founded in China with only a fraction of the budget of the top AI companies in the US.](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### DeepSeek AI: How it works, who’s behind it, how it’s different from ChatGPT, and its big US market impact explained ![iPhone 17 Air likely to get this feature that iPhone 17 Pro models may miss out on](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### iPhone 17 Air likely to get this feature that iPhone 17 Pro models may miss out on ![Google Whisk AI explained: How remixing works, availability, and how it differs from Gemini](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Google Whisk AI explained: How remixing works, availability, and how it differs from Gemini ![iOS 18.4 beta arriving soon: Know why it is the biggest iPhone update](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### iOS 18.4 beta arriving soon: Know why it is the biggest iPhone update ## Trending Stories ![Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order ![Infinix Note 50s 5G+](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Infinix Note 50s 5G+ set to launch in India with 64MP camera and MediaTek Dimensity 7300 SoC ![Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more ![Apple Intelligence AI training](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Apple plans to train AI using your on-device data without accessing personal content or emails: Report ![CMF Buds 2](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### CMF Buds 2 key features and price revealed ahead of April 28 launch: Details inside keep up with tech ![Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-facebook.png) ![Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-twitter.png) ![WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-whatsApp.png) ![Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-facebook.png) ## Gaming ![Check out these five gaming monitors under ₹20,000,](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Top 5 gaming monitors under ₹20000 you should consider ![gaming consoles](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Grab gaming consoles at discounted rates during Amazon Great Indian Festival: Up to 72% off ![Pokémon GO Wild Area 2025](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Pokémon GO Wild Area 2025 to bring Grimmsnarl family, Shiny Hatenna, and global challenges ![Shade Silver](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Shade Silver free on Steam for a limited time: Here’s how to get it ![Call of duty](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Call of Duty: Black Ops 7 skips Switch 2 at launch, release date and price leak ![View all](https://images.hindustantimes.com/tech/static/revamp/images/png/view-all-icon.png) ## Trending News ### Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order ![Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order](https://images.livemint.com/static/static/1x1_img.gif) ### Infinix Note 50s 5G+ set to launch in India with 64MP camera and MediaTek Dimensity 7300 SoC ![Infinix Note 50s 5G+](https://images.livemint.com/static/static/1x1_img.gif) ### Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more ![Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more](https://images.livemint.com/static/static/1x1_img.gif) ### Apple plans to train AI using your on-device data without accessing personal content or emails: Report ![Apple Intelligence AI training](https://images.livemint.com/static/static/1x1_img.gif) ### CMF Buds 2 key features and price revealed ahead of April 28 launch: Details inside ![CMF Buds 2](https://images.livemint.com/static/static/1x1_img.gif) ## Trending Gadgets Mobiles Laptops Tablets ![HT Tech](https://images.hindustantimes.com/tech/static/revamp/images/png/HT_tech-new.gif) - https://tech.hindustantimes.com/tech/news/we-want-to-be-youtube-for-mobile-says-mitron-founder-shivank-agarwal-71595751562104.html