Websites made with Google Business Profile to shut down! What owners need to know
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Google has announced the shutdown of Business Profiles websites, effective March 2024.
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Automatic Redirection: Notably, users attempting to access these websites will be automatically redirected to the corresponding Google Business Profile until June 10, 2024.
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The Deadline Approaching: The date for Google Business Profile websites is after June 10, 2024. Thereafter, users will encounter a "page not found" error if no new website is designated.
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Purpose of the Change: The purpose of this change is to enhance the online experience. For those with Business Profiles websites or domains ending in business.site, here's what you need to know.
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Timeline of Changes: Google will turn off your Google Business Profile website in March 2024, with redirection until June 10, 2024.
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With Business Profiles websites being a go-to for many, website owners must adapt swiftly and consider their next steps with this significant change.
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A step-by-step Google guide for website owners post-change emphasises the importance of adapting to the new landscape.
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Alternative Tools: Google suggests alternative platforms for creating a new website, including Wix, Squarespace, GoDaddy, Google Sites, Shopify, and WordPress.
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Manage Ads Campaign and Domains: Website owners are advised to update Ads campaigns before March 1, 2024, and manage third-party domains to avoid disruptions in traffic redirection.