Apple’s next big plan after dumping the Apple Car? Personal robots that follow you around | Tech News

Apple’s next big plan after dumping the Apple Car? Personal robots that follow you around

A new Apple project has come to light which might just be its ‘next big thing’ - personal robots, a project that is being led by senior executives at the company.

By: SHAURYA TOMER
| Updated on: Apr 04 2024, 11:47 IST
WWDC 2024 expected announcements: Apple could unveil iOS 18, AI upgrades and more
Apple robots
1/5 WWDC 2024 location - Continuing the trend of yesteryears, WWDC 2024 will take place at Apple Park in Menlo, Cupertino, California, the home of the company since 2017. (Apple)
Apple robots
2/5 WWDC 2024 announcements - Apple has already announced that the WWDC 2024 will showcase advancements in iOS, iPadOS, macOS, watchOS, tvOS, and visionOS. It is also designed to help developers by providing them insight into several frameworks, tools, features and access to Apple experts. (Unsplash)
Apple robots
3/5 iOS 18 - Despite not being confirmed, iOS 18 is pretty nailed on to be introduced at WWDC 2024, and it is likely to become one of the starring highlights. This is due to several AI upgrades that are in the pipeline. Bloomberg's Mark Gurman says it could be one of the “biggest updates in iPhone's history”. Apple could unveil a Siri powered by Large Language Models (LLMs), whereas AI could be incorporated into apps like Music, Keynote, Pages, and even AppleCare. (Unsplash)
Apple robots
4/5 Other software - In addition to iOS 18, iPadOS 18, macOS 15, watchOS 11, tvOS 18, and HomePod Software 18 are also likely to see the light of day. Moreover, Apple may also unveil visionOS 2, the software powering the Apple Vision Pro headset. (Unsplash)
Apple robots
5/5 Mac Studio, Mac Pro and other devices - Like last year, Apple may take the wraps off its new generation of Mac devices including Mac Studio, Mac Pro and Mac Mini, all of which could be powered by the new M3 chip. The iPhone maker also unveiled a 15-inch MacBook Air last year but no unveil is likely this time as M3-powered MacBook Air was already launched earlier this month. (Unsplash)
Apple robots
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Apple is reportedly developing personal robots after discarding its Apple Car project, Mark Gurman says. (Unsplash)

For over a decade, Apple had the ambition to outdo Tesla and other manufacturers in the automotive industry with its vehicle, ubiquitously known as the Apple Car'. It aimed to provide a completely autonomous experience by taking the user to its destination without requiring any human intervention, something which Tesla does not offer with its Full Self Driving (FSD) yet. However, a few weeks ago, the iPhone maker shocked everyone by completely scrapping the project. This left many wondering about the next big source of revenue for the company which finished 2023 as the top smartphone maker in the world.

But in the last few weeks, details about several interesting Apple projects have surfaced including touchscreen Macs, foldable iPads and even AirPods with AI. Now, another Apple project has come to light - personal robots.

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Apple and personal robots

According to Bloomberg's Mark Gurman, Apple engineers have been exploring plans for a personal and mobile robot that would follow the user around their home. While the plans are still in the initial stages, Apple has already reportedly developed a tabletop which uses robotics to move a display.

Quoting people familiar with the matter, Gurman further suggested that while the development of the tabletop is at a more advanced stage, it has been added and removed from Apple's roadmap over the years, hinting at uncertainty over its availability to the public in the future. 

The development of the personal robotics project is being led by John Giannandrea, senior vice president of Machine Learning and AI Strategy, in collaboration with its engineering division. Matt Costello and Brian Lynch are two other Apple executives involved in the project, who currently oversee the company's home products.

Also Read: When will Apple launch a foldable iPhone? 

This news bolsters claims that Apple's future strategy revolves around three projects - automotive, the home and mixed reality. While the automotive project has already been scrapped, Apple has already launched the Vision Pro as part of its mixed-reality initiative. And if reports are anything to go by, it might also be making headway when it comes to home projects. But will it be in the form of a personal robot or something else? That is still unclear.

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First Published Date: 04 Apr, 11:47 IST
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