How Google will change the way you search online: All details about Search Generative Experience
Google launches AI-powered search feature, offering quick answers and organised results. Users can expect a streamlined experience with expanded capabilities.
![Google I/O 2024 time and place: Google has announced that its annual developer conference will kick off on May 14 at 10:30 PM IST or 10:00 AM PT. If last year's trend continues, it is likely to be held at the Shoreline Amphitheater at the Google HQ in Mountain View, California. Google launches AI powered search overviews to revolutionise online search experience](https://images.hindustantimes.com/tech/img/2024/03/15/960x540/google_1710491552590_1710491872029.jpg)
![1. Artificial intelligence: During this year's conference, artificial intelligence (AI) could yet again take center stage, especially after Google already made several major AI announcements this year including Gemini and Gemma, its families of Large Language Models (LLMs). Google launches AI powered search overviews to revolutionise online search experience](https://images.hindustantimes.com/tech/img/2023/12/07/960x540/unnamed_1701932823549_1701932833998.webp)
![2. Google Pixel 8a: Google is also likely to showcase its upcoming affordable smartphone, the Pixel 8a. It will be the latest entry into the Google Pixel 8 series which already has the Pixel 8 and Pixel 8 Pro. In January, an alleged Pixel 8a retail box was spotted online which hints at a Pixel 8-esque design of the rumoured smartphone. (Representative Image) Google launches AI powered search overviews to revolutionise online search experience](https://images.hindustantimes.com/tech/img/2023/12/08/960x540/pixel_1_1702038505057_1702038511451.jpg)
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Google I/O 2024: Google is revolutionising the way we search online with the introduction of Generative AI. The tech giant's latest feature, powered by Gemini, aims to streamline search results and provide users with quick, AI-generated answers to their queries. This innovative addition, known as Search Generative Experience (SGE), was initially unveiled at I/O 2023 and has been in testing for several months.
AI Overviews
Today marks a significant milestone as Google officially launches AI-powered "Overviews" in Search for all users. With this update, users can expect a more organised search experience, with AI summaries and answers prominently displayed alongside traditional search results.
Also read: Google I/O 2024: New Gemini 1.5 Flash launched with faster capabilities- Check details
Global Rollout and Traffic Concerns
AI Overviews, powered by Gemini technology, will gradually become the default experience for users in the United States, with global expansion planned in the near future. Google anticipates that over a billion users will have access to AI Overviews by the end of 2024.
However, the rollout of AI Overviews has raised concerns about its impact on website traffic, with some estimates suggesting a potential loss of up to 25% in the coming years. Despite these concerns, Google emphasises its commitment to supporting publishers and creators, noting that AI-generated links tend to receive more clicks than traditional search results.
In addition to the wider rollout of AI Overviews, Google is exploring new features to enhance the search experience further. These include language simplification, multi-step reasoning for complex queries, improved organisation of search results, and even the integration of video content into search prompts.
Also read: Google I/O 2024: New Gemini AI features announced for Workspace users- All Details
As Google continues to innovate, it promises that these updates are just the beginning of a reimagined search experience, with more exciting developments on the horizon.
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