Samsung offers festive discount up to ₹50,000 on its The Frame, The Serif TVs

The festive season is upon us. Ahead of the upcoming festive season, Samsung has announced festive discounts up to ₹50,000 on the purchase of its premium budget smart TVs, which includes The Frame and The Serif.

Samsung India said that it is offering discounts up to ₹50,000 on the purchase of The Serif and The Frame TV during the Amazon Great Indian Festival and Flipkart Big Billion Days. In addition to this, customers will get exciting cashback and exchange offers as well as low EMI options on the purchase of the two smart TVs during the upcoming festive sales on Amazon India and Flipkart.

To give you a brief about Samsung’s premium smart TVs, the company launched The Frame back in January at a price of ₹1,59,990. It comes with a 65-inch QLED display. It features 'Quantum Dot' technology, 120Hz refresh rate and HDR 10+ for enhanced visual quality. It also features an Art Mode wherein it displays digital pieces of art to turn an everyday living space into an art gallery. In addition to all these features, Samsung’s The Frame is compatible with the company’s virtual assistant Bixby and Google Assistant.

Coming to The Serif, which has been designed by Parisian design duo Ronan and Erwan Bouroullec. It features a uni-body design and it comes with 100% colour volume and Quantum Processor 4K and HDR 10+ support. It features inbuilt NFC for connectivity.

As far as the pricing is concerned, the 43-inch model costs ₹83,900, while the 49-inch model costs ₹1,16,900 and the 55-inch costs ₹1,48,900.