HT TECH wants to start sending you push notifications. Click allow to subscribe

Netflix Squid Game boom leads to record Korean Lineup release

Netflix looks to build on the unprecedented success of dystopian hit Squid Game.

By: HT TECH
Updated on: Aug 21 2022, 23:33 IST
Squid Game remains Netflix’s largest series ever, with 95% of viewership from outside of the Asian country. (REUTERS)

Netflix Inc. announced its biggest lineup of Korean shows ever, including a zombie invasion series and an adaptation of popular Spanish crime drama “Money Heist”, as the streaming service seeks to build on the unprecedented success of dystopian hit “Squid Game.”

The slate of more than 25 programs comes after a six-fold increase in global viewing hours of Korean shows last year, Don Kang, vice president of Korean content, wrote in a blog post. “Squid Game” remains the platform’s largest series ever, with 95% of viewership from outside of the Asian country.

You may be interested in

Mobiles Tablets Laptops
7% OFF
Apple iPhone 15 Pro Max
  • Black Titanium
  • 8 GB RAM
  • 256 GB Storage
₹148,900₹159,900
Buy now
28% OFF
Samsung Galaxy S23 Ultra 5G
  • Green
  • 12 GB RAM
  • 256 GB Storage
₹107,999₹149,999
Buy now
Google Pixel 8 Pro
  • Obsidian
  • 12 GB RAM
  • 128 GB Storage
₹106,998
Check details
Apple iPhone 15 Plus
  • Black
  • 6 GB RAM
  • 128 GB Storage
₹87,900
Check details
21% OFF
Acer Swift Go SFG14 41 NX KG3SI 002 Laptop
  • Pure Silver
  • 8 GB RAM
  • 512 GB SSD
₹58,999₹74,999
Buy now
39% OFF
Acer Aspire 5 A515 57G Laptop
  • Gray
  • 16 GB RAM
  • 512 GB SSD
₹54,949₹89,999
Buy now
22% OFF
Acer Aspire 3 A315 24 NX KDESI 004 Laptop
  • Silver
  • 8 GB RAM
  • 512 GB SSD
₹33,499₹42,999
Buy now
40% OFF
Asus VivoBook 15 X515JA BQ322WS Laptop
  • Transparent Silver
  • 8 GB RAM
  • 512 GB SSD
₹31,350₹51,990
Buy now
34% OFF
Xiaomi Pad 6
  • Mist Blue
  • 6 GB RAM
  • 128 GB Storage
₹26,299₹39,999
Buy now
55% OFF
Lenovo Tab M10 5G
  • Abyss Blue
  • 6 GB RAM
  • 128 GB Storage
₹20,999₹47,000
Buy now
32% OFF
Realme Pad 2
  • Imagination Grey
  • 6 GB RAM
  • 128 GB Storage
₹19,749₹28,999
Buy now
Honor Pad X9
  • Gray
  • 4 GB RAM
  • 128 GB Storage
₹14,999
Check details

Netflix has invested more than $1 billion in generating Korean-language shows since 2016 as it seeks to expand its subscriber base outside the U.S., where user growth has slowed to a crawl. K-dramas are popular across the Asia Pacific, and the region’s 4.3 billion people makes it the world’s biggest market to tap. 

Read more: Netflix Hunts for Subscribers in Asia After ‘Squid Game’ Success

“Korean shows dominated global popular culture in 2021,” Kang wrote in the Jan. 18 post. “As this fan base increasingly includes viewers from all over the world, we are excited to continue collaborating with Korean storytellers to bring the K-wave to new heights.”

Netflix launched more than 130 Korean titles between 2016 and 2021. In addition to “Squid Game,” last year also saw the release of fantasy thriller “Hellbound,” which was among the platform’s top 10 shows in 93 countries and ranked number 1 in 34 countries. 

This year’s line up includes high school zombie invasion show “All of Us Are Dead” and “Seoul Vibe,” a film set against the backdrop of the 1988 Olympic Games.

Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on ,Twitter, Facebook, , and Instagram. For our latest videos, subscribe to our YouTube channel.

First Published Date: 19 Jan, 12:14 IST
NEXT ARTICLE BEGINS