Snapchat rolls out Snap Minis for all users globally
At launch, Snapchat users will have access to Headspace Mini, Let’s Do It, Prediction Master and Flashcards.
Snap Minis are rolling out globally for all Snapchat users on Android and iOS. Snap Minis were first unveiled at the Snap Partner Summit last month.
Snap Minis are essentially small product experiences within the Snapchat app. Snap Minis are available in chat and search. At launch, Snapchat users will have access to Headspace Mini, Let's Do It, Prediction Master and Flashcards.
Headspace Mini offers quick meditation sessions that users can experience with their friends on the app. It also has encouraging messages that Snapchat users can send to their friends. Headspace Mini also comes with resources related to emotional and physical wellbeing.
Let's Do It makes it easier for friends to make a decision as a group. Then there's Prediction Master that comes up with timely questions on various topics like stocks and even sneaker drops. Flashcards, as the name suggests, lets users create flashcard decks with their friends to help them study for exams.
Snapchat Minis are HTML 5 experiences so they're easy to build for developers and work seamlessly on the Android and iOS platforms, Snap said. Snapchat Minis are also more focused on social experiences between friends on Snapchat. It's more of an experience that you share with your friends than alone.
Snap Minis are a part of a series of new features and products the company announced last month. Headspace Mini also marks Snap's partnership with Headspace on bringing wellbeing features to the platform. It announced a new Snap Original called ‘Coach Kev' which has Kevin Hart talking about his life experiences, positivity and wisdom. It also launched a new in-app reporting tool that users can alert if their friends are at risk of self-harm.