AIB puts up another clip to throttle ‘Save Free Basics’ campaign

If you're tired of Free Basics advertisements, hoardings, videos and other promotional material of the Facebook-run initiative, you're not alone. The team at AIB is back with their third edition of Save The Internet that starts of with their frustration towards the overdose. In their classic roast-style humour, they target the rebranding of Internet.org — which was accused of violating the idea of net neutrality — to Free Basics.

The social networking site has been running a campaign to get Facebook users to sign a petition in favour of its Free Basics platform. In recent weeks, many Facebook users have inadvertently signed up for the campaign without adequate knowledge about the issue and the new video may prevent ignorant people from being misled by the 'Save Free Basics' petition which Facebook is forwarding to TRAI.

They also try to decipher the attempt by Free Basics to take some heat off with respect to their involvement in net neutrality by calling the initiative a way to promote digital equality. All in order to get sympathy.

They also pointed out the guilt-trapping mechanisms that Facebook is using on its users to promote their service by asking people to sign up because others in their friends list have.

Exposing the bias that Free Basics has towards telecom operators, the team said the media such as videos which cut through the literacy barrier aren't available on the platform and while developers are welcome to join it, Facebook has the right to reject it.

Free Basics gives Facebook more user information to have more advantage over its competitors in terms of making revues out of ads, to which they have said there is no ads on the platform but not made it clear if there will never be any ads on the service.

To have your opinion taken into consideration, send an email to the authorities before the December 30 deadline.