Asus launches a special edition ROG Zephyrus G14 gaming laptop: Here’s how it looks like

The special edition gaming laptop, regular version of which has already launched in India, has a finishing that been tempered by etching, machining and specially developed paints along with two original typefaces.

ZEPHYRUS G14 ACRNM (Asus)

Asus ROG has announced the launch of its special edition ROG Zephyrus G14 gaming laptop in India. What's special about it is that this is made in collaboration with ACRONYM, a technical apparel design agency. The special edition gaming laptop, regular version of which has already launched in India, has a finishing that been tempered by etching, machining and specially developed paints along with two original typefaces.

It also has carbon black surfaces that make it look sleek. It even has the AniMe Matrix that is equipped with eight ACRONYM-designed animations exclusive to this device. The entire package also has a differently designed box and has ACRONYM Air pak laptop sleeve as well, all of which are reusable and recyclable. Even the keyboard has different key colours suited to the theme.

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The ROG ZEPHYRUS G14 ACRNM is priced at ₹1,99,990 and is available from Asus ROG Stores, Reliance, Croma, Amazon and Flipkart.

As for the specs, the special edition laptop has a 14-inch screen that is also Pantone-validated. Powering it is the 8-core 16-thread AMD Ryzen 9-4900HS CPU and NVIDIA GeForce RTX 2060-MaxQ GPU.

“We are pleased to launch the special edition of ROG Zephyrus G14 gaming laptop in India reinforcing our commitment towards the market surpassing all the previous experiences for gamers as well as creators. In sync with this thought, we collaborated with ACRONYM to develop our latest offering that reinvents the way gamers and creators use G14 as a tool,” said Arnold Su, Business Head, Consumer & Gaming PC, System Business Group, Asus India.

“We try to break the expected relationship with a product to make the user feel more aware of the product as a tool, and make them more active and engaged with it. It's too easy to become complacent toward the technology we use and let into our lives, and that can make us passive recipients of information, and thus less creative and less empowered,” said Errolson Hugh, ACRONYM's co-founder.