Job portals, headhunters try new tricks to boost business | HT Tech

Job portals, headhunters try new tricks to boost business

With firms turning choosy both on hiring and spending, recruitment agencies and Internet job portals are trying out innovative techniques amid an economic downturn, Himani Chandna Gurtoo reports.

By: HIMANI CHANDNA GURTOO
| Updated on: Jan 08 2013, 21:39 IST

With firms turning choosy both on hiring and spending, recruitment agencies and Internet job portals are trying out innovative techniques amid an economic downturn.

Their new tricks include making a candidate's resume visually attractive, career-coaching services including personality trait tests, psychometric tests and other value-added services to garner revenue because old fashioned job postings are fewer.

You may be interested in

MobilesTablets Laptops
3% OFF
Samsung Galaxy Z Fold5
  • Icy Blue
  • 12 GB RAM
  • 256 GB Storage
Vivo X100 Pro 5G
  • Asteroid Black
  • 16 GB RAM
  • 512 GB Storage
8% OFF
Apple iPhone 15 Plus
  • Black
  • 6 GB RAM
  • 128 GB Storage
17% OFF
OPPO F25 Pro
  • Lava Red
  • 8 GB RAM
  • 128 GB Storage

Job portal Naukri.com, owned by Info Edge, for instance is offering to build resumes with visual support. "We dig out stuff like testimonials, promotional letters and merit certificates to highlight candidature and arrange it in a visually impressive manner,' said Payal Dhar, associate vice-president, resume writing at Naukri.com.

Also read
Looking for a smartphone? To check mobile finder click here.

Some headhunters have introduced career guidance tools including services that aim to understand flaws in job seekers that they can reficty. These include tests to identify personality traits and mind-mapping techniques like psychometric tests for senior-level professionals aspiring for management positions.

For relatively new job seekers, paid resume and career-coaching services that cost anything between 500 to 65,000 are gaining popularity. "Such services contribute upto 20% to the company's total revenue," said Uday Sodhi, chief executive officer of Headhoncos.com.

"To escape the bad economy, we are trying to pump in more innovations," said Dhar, whose agency has sold visual resume to over 2,500 candidates in the last one month. The company is targetting 100,000 candidates by the year end.

Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. For our latest videos, subscribe to our YouTube channel.

First Published Date: 08 Jan, 21:35 IST
NEXT ARTICLE BEGINS