# Mum’s the word (HT Tech) > A generation of women who blogged about parenting has moved on to writing about other things. A look at the fade out of Indian mommy blogs. # Mum’s the word ## A generation of women who blogged about parenting has moved on to writing about other things. A look at the fade out of Indian mommy blogs. Sept 09 2012, 00:21 IST ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook.png) ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook-hover.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Share.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Shareclicked.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp-hover.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter-hover.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook-hover.png) ![Bookmark](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmark.png) ![Bookmarked](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmarked.png) Motherhood is one of those life experiences that transforms the women who opt for it, changing the perfectly balanced person into a lunatic given to sudden fears and a bizarre interest in her beloved progeny's bodily functions. At once comic and terrifying, new motherhood compels a woman to be constantly inventive while keeping a tight grip on her sanity. It's also usually a time when women used to the camaraderie of the workforce have to contend with the social isolation of their new status as stay-at-home moms. For the generation of Internet savvy Indian women who had their children in the mid 2000s, blogging was the best way to recreate that sense of community and a profusion of blogs dealing with the joys and terrors of motherhood sprang up. Plenty of them including sunayanaroy, madmomma, Mamasaysso and boosbabytalk are still active and a few later arrivals like mommygolightly have also appeared but the scene doesn't seem as vibrant as it was in 2005. "From medical to parenting advice and attitudes towards raising children, blogging has been helpful," says writer Kiran Manral whose seven-year-old karmickids blog connected her to other mothers. "There isn't always an older person around and the first few years of raising a child gets tough in an urban setting," says Manral. Madmomma, the anonymous former journalist too drew some comfort from the online community. "Blogging gave me the opportunity to interact with people who didn't cringe when I began talking about my kids," she says reminiscing about the virtual baby shower that other mommybloggers threw for her before the birth of her daughter. "There were hundreds of posts dedicated to me and the baby and each person uploaded a picture of what they would have given me if they were there," she says. Inevitably, though, there is an unsavoury side to the scene. "Mommybloggers can be extremely nasty," says Madmomma recounting how "some of the nicest mommybloggers would dig up stuff" about the identity of her investment banker husband whose privacy she jealously guards. There was also abuse to contend with. "People don't like a mommyblogger to have opinions," says Madmomma recounting how posts on the Bihar floods and on reservations got vicious reactions including a comment from an anonymous handle that read: "I hope your brother dies and your kids become beachbums". Ironic posts or even those that don't express an outright adoration of some childhood behavior also come in for flack. Also read click here. "People consider it sacrilege to poke fun at mommyhood or god forbid, babies!" says Lalita Iyer whose mommygolightly blog has led to a book deal. Apart from an absence of a sense of humour, blogs by Indian mothers, unlike those by women in the US, have rarely been able to bring about real change. Where, for instance, are bloggers like Erin Kotecki Vest (queenofspainblog.com) who has written about her struggle with lupus and made references to her son grappling with OCD? Exceptions like Manral who wrote a heartfelt early post about her son's Pervasive Development Disorder that meant his developmental milestones were initially delayed, do exist, but few Indian mothers are willing to be as open. Possibly, as a result, Indian mommyblogs have not been as wildly profitable as Heather Armstrong's. "As a culture, we hesitate to put ourselves totally out there. To be a mommy blog that is truly profitable, you have to be completely accessible, all of you, your family, friends, universe, everything. Plus our commitment to blogging is much weaker," says Iyer. Perhaps a combination of that lack of commitment and the ascendence of social networking has leached the energy out of the Indian mommyblogging subculture. Unlike the early-to-mid noughties when many new mothers blogged to express themselves, younger women now seem to prefer Facebook and Twitter. "A lot of people have moved on to other things. Blogging was a phase in their lives. Some couldn't deal with the intrusiveness of readers, others had pressure from family members to stop discussing matters online while still others simply got caught up in the business of living," says Sunayana Roy. Riti Kaunteya who blogs at itchingtowriteblogs contends that every sort of online medium goes through a life cycle: "Mommy blogging was at its peak in 2006. Orkut was around six years back. Now, fb and twitter are hot." She believes the perceived decline of the Indian mommyblogging scene could be attributed to a generational shift. "The children have grown up and therefore there are fewer milestones to blog about," she says. ![image caption](https://images.hindustantimes.com/tech/Images/Popup/2012/9/09-09-12-pg-15b.jpg) Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. For our latest videos, subscribe to our YouTube channel. 08 Sept, 22:47 IST 71,589,382,625,514 NEXT ARTICLE BEGINS ![View all](https://images.hindustantimes.com/tech/static/revamp/images/png/view-all-icon.png) ## Tips & Tricks ![Ghibli-style art](https://images.hindustantimes.com/tech/img/2025/03/28/414x233/ChatGPT_Ghibli_style_images_1743161814450_1743161814596.jpg) ### How to turn your photos into Ghibli-style art with ChatGPT for free: Step-by-step guide ![How to create an invitation using iPhone’s new Apple Invites app- Step-by-step guide](https://images.hindustantimes.com/tech/img/2025/02/14/414x233/invites_1738728829564_1739543695649.png) ### How to create an invitation using iPhone’s new Apple Invites app- Step-by-step guide ![Apple TV app arrives on Android phones and tablets: What you get and how to install it](https://images.hindustantimes.com/tech/img/2025/02/13/414x233/unnamed_1739426557335_1739426567634.jpg) ### Apple TV app arrives on Android phones and tablets: What you get and how to install it ![Vodafone Idea OTT plans](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Vodafone Idea users can now stream 17 OTT apps with one subscription: Here's how ![Android data transfer methods](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### How to transfer data from one Android to another using Google backup, USB-C cable, and more ## Editor’s Pick ![iPhone 16e launched with A18 chip, Apple AI—bringing flagship power on a budget: Check specs, price](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### iPhone 16e launched in India: All details about the new budget mobile from Apple ![DeepSeek was founded in China with only a fraction of the budget of the top AI companies in the US.](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### DeepSeek AI: How it works, who’s behind it, how it’s different from ChatGPT, and its big US market impact explained ![iPhone 17 Air likely to get this feature that iPhone 17 Pro models may miss out on](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### iPhone 17 Air likely to get this feature that iPhone 17 Pro models may miss out on ![Google Whisk AI explained: How remixing works, availability, and how it differs from Gemini](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Google Whisk AI explained: How remixing works, availability, and how it differs from Gemini ![iOS 18.4 beta arriving soon: Know why it is the biggest iPhone update](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### iOS 18.4 beta arriving soon: Know why it is the biggest iPhone update ## Trending Stories ![Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order ![Infinix Note 50s 5G+](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Infinix Note 50s 5G+ set to launch in India with 64MP camera and MediaTek Dimensity 7300 SoC ![Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more ![Apple Intelligence AI training](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Apple plans to train AI using your on-device data without accessing personal content or emails: Report ![CMF Buds 2](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### CMF Buds 2 key features and price revealed ahead of April 28 launch: Details inside keep up with tech ![Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-facebook.png) ![Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-twitter.png) ![WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-whatsApp.png) ![Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/tech-facebook.png) ## Gaming ![Check out these five gaming monitors under ₹20,000,](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Top 5 gaming monitors under ₹20000 you should consider ![gaming consoles](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Grab gaming consoles at discounted rates during Amazon Great Indian Festival: Up to 72% off ![Pokémon GO Wild Area 2025](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Pokémon GO Wild Area 2025 to bring Grimmsnarl family, Shiny Hatenna, and global challenges ![Shade Silver](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Shade Silver free on Steam for a limited time: Here’s how to get it ![Call of duty](https://images.hindustantimes.com/tech/static/revamp/images/png/ht-tech-bg-img-90-66.png) ### Call of Duty: Black Ops 7 skips Switch 2 at launch, release date and price leak ![View all](https://images.hindustantimes.com/tech/static/revamp/images/png/view-all-icon.png) ## Trending News ### Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order ![Airtel 5G SIM card will now be delivered in 10 minutes with Blinkit- How to order](https://images.livemint.com/static/static/1x1_img.gif) ### Infinix Note 50s 5G+ set to launch in India with 64MP camera and MediaTek Dimensity 7300 SoC ![Infinix Note 50s 5G+](https://images.livemint.com/static/static/1x1_img.gif) ### Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more ![Xiaomi X Pro QLED Series sale starts in India: Check price, availability, and more](https://images.livemint.com/static/static/1x1_img.gif) ### Apple plans to train AI using your on-device data without accessing personal content or emails: Report ![Apple Intelligence AI training](https://images.livemint.com/static/static/1x1_img.gif) ### CMF Buds 2 key features and price revealed ahead of April 28 launch: Details inside ![CMF Buds 2](https://images.livemint.com/static/static/1x1_img.gif) ## Trending Gadgets Mobiles Laptops Tablets ![HT Tech](https://images.hindustantimes.com/tech/static/revamp/images/png/HT_tech-new.gif) - https://tech.hindustantimes.com/tech/news/mum-s-the-word-story-YFINaRQBqcdVcYgrVD9mHI.html