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Indian firms lend a helping hand to workforce affected by ByteDance’s job cuts in India

India retains ban on TikTok
India retains ban on TikTok (HT Tech)

Bolo Indya said it would ramp up its team by recruiting people hit by the ban on the Chinese apps.

Indian social networking companies have come forward to lend a helping hand to TikTok employees who may be affected by the Chinese company’s decision to slash the workforce in the country.

Gurgaon-based Bolo Indya on Thursday said it was looking to ramp up its team by recruiting people from talent pool hit by the Chinese apps ban in India including ByteDance’s platforms TikTok and Helo.

The hiring would be across domains including business development, user engagement, product management, community management, content strategy, content moderation functions. Besides this, the company is also looking at filling various VP and AVP level positions to expand its leadership team. It revealed that about 40% of its workforce comes from rival brands such as Roposo, ShareChat, Tiktok, Likee, VMate, Shareit, Bigolive etc.

"It is unfortunate to see Indian talent in a fix as a result of Chinese app ban in India. Indians working in these companies are highly talented, enthusiastic, committed, and passionate to create a positive impact. We look forward to onboard quite a few of them where there is a strong cultural fit as well and have them as part of our journey to empower content creators to transform social capital to financial independence, and at the same time ensure a high user delight in consuming content on the platform,” Varun Saxena, CEO and Founder Bolo Indya said.

Chingari, another popular Indian social networking platform, also said it was interested in hiring some of the talents.

“Sad to hear, so many people had to get laid off because of this move of TikTok. We were expecting this from a long time since govt imposed a ban on Chinese app. Right now, it's a great opportunity and motivation for Indian entrepreneurs to showcase their potential and rise with a great product. Indian are capable of doing wonders. And our priority right now is the Indian market and in near future, we will expand our footprints. It's unfortunate for the layoff. None of the companies or founder wishes so for his or her employee. We will hire some of the potential talent,” Aditya Kothari, Co-founder & chief strategist, Chingari said.

Indus App Bazar Product Head Rohit Utmani believes it's an opportunity for Indian developers to expand their operations.

“This is an opportunity for app developers to expand their product and marketing teams. Indian app makers should look at hiring these employees to accelerate growth, drive engagement and retention. A locally empowered team will cultivate a movement to help build an enhanced app store ecosystem and it's institutions,” said Rohit Utmani, Head of Product - Indus App Bazaar, Indus OS.

Earlier, ByteDance told its employees in India that they were going to cut workforce in the country. The announcement came after the Indian government retained the ban on TikTok and other China-linked applications.

ByteDance said it would retain only critical roles in the country. In a letter to employees, ByteDance's interim global head, Vanessa Pappas, said, “As you can imagine, the magnitude of this decision is not easy. For the last several months, our management team has worked tirelessly to avoid having to separate anyone from the company. We’ve cut expenses, while still paying benefits. However, we simply cannot responsibly stay fully staffed while our apps remain un-operational.”

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