Facebook to put ads in users’ news feeds | HT Tech

Facebook to put ads in users’ news feeds

Social networking giant Facebook is testing a new advertising service that would allow marketers to put more messages directly into users' news feeds. The changes will allow companies to target ‘non fans’ for the first time.

By:ANI
| Updated on: Aug 16 2012, 16:27 IST
image caption
A-Like-icon-at-the-Facebook-main-campus-in-Menlo-Park-California-AFP-Robyn-Beck

Social networking giant Facebook is testing a new advertising service that would allow marketers to put more messages directly into users' news feeds.

The changes will allow companies to target 'non fans' for the first time.

You may be interested in

MobilesTablets Laptops
3% OFF
Samsung Galaxy Z Fold5
  • Icy Blue
  • 12 GB RAM
  • 256 GB Storage
Vivo X100 Pro 5G
  • Asteroid Black
  • 16 GB RAM
  • 512 GB Storage
8% OFF
Apple iPhone 15 Plus
  • Black
  • 6 GB RAM
  • 128 GB Storage
17% OFF
OPPO F25 Pro
  • Lava Red
  • 8 GB RAM
  • 128 GB Storage

According to the Daily Mail, the feature is expected to eventually be forced on all users of the site if the test is deemed a success.

Also read
Looking for a smartphone? To check mobile finder click here.

It will see ads placed into users news feeds regardless of whether they have ''liked'' the firm.

According to a report by TechCrunch, these tests are part of new department within the firm set up to deliver ads to web and mobile users.

The new system would let firms simply pay for an ad to be displayed without having to first attract 'fans' to its site.

A Facebook spokesperson told TechCrunch that the new service would make it easier for businesses to reach more people.

"We want to be thoughtful about how we introduce ads in news feed, so we have limits in place to ensure that people''s news feeds are not filled with advertising," the spokesperson added.

Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. For our latest videos, subscribe to our YouTube channel.

First Published Date: 16 Aug, 16:23 IST
NEXT ARTICLE BEGINS