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Micromax began selling mobile phones in 2008. It was one of the first manufacturers to offer feature-rich phones at a reasonable price. The majority of the company's phones were marketed as being created and constructed specifically for Indian consumers and their diverse needs. The Funbook, the company's first tablet device series, was released in 2010. The company became the country's mobile phone market leader in 2014. The Bharat 1, a 4G feature phone compatible with the Reliance Jio network, was one of the first introduced by the firm.
Other than smartphones the brand also offers products such as Tablets, Air conditioners, LED TVs, Laptops, Power banks, Sound bars, Refrigerators and Washing machines.Micromax entered the electric vehicle market in 2019 by launching the Revolt Intellicorp sub-brand, which will produce artificial intelligence (AI)-powered electric two-wheelers. The RV 400 electric bike was released under the Revolt brand.
In June 2021, Micromax introduced the In 2b, which included a Unisoc T610 SoC, a fingerprint sensor on the back, and a 5,000mAh battery. It was released as a follow-up to the Micromax In 1b.
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A resurgent Micromax showed its aggression on marketing pamphlets in 2021 for its IN Note 1, and despite offering a decent entry-level phone, it could not stand out when compared to its “cheeni” rivals. This year, Micromax is back with a phone that shows more of that aggression instead of its marketing materials. The IN Note 2 succeeds its predecessors with a long list of upgrades and ends up making it the best Micromax phone we have seen in a while. Yes, we aren’t exaggerating – this is the best phone it has made ever since Xiaomi arrived in India.
The IN Note 2 is good enough that it makes us wonder what happened to the rest of the industry stalwarts. A comparative phone from Redmi, Realme and Motorola seem like artifacts from the past! As long as Micromax manages to keep good hold over its stocks, we believe this is the best smartphone you can buy right now for less than Rs. 15,000.
Wonder why? Join me in my account of using the Micromax IN Note 2 for almost a fortnight to see how it sidelines its rivals like a pro!
Micromax IN Note 2 Design
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