HT TECH wants to start sending you push notifications. Click allow to subscribe

In crackdown against AI fakes on Instagram, Facebook and Threads, Meta wants users to do this

Meta platforms may take strict action if users do not watermark AI fakes while uploading on Instagram, Facebook, and Threads. Check details here.

By: AISHWARYA PANDA
Updated on: Feb 07 2024, 20:42 IST
Meta Platforms demands transparency from users for AI-generated content. Know more here. (unsplash)

The elections are around the corner in various parts of the world and the concern for AI deepfakes is growing each day. To tackle AI fakes, Meta Platform has taken a big step by demanding users disclosure about the AI-generated content that is being uploaded on Instagram, Facebook, and Threads. Meta said that it will be taking strict action against the user who does not disclose watermark AI images, videos, or audio. Additionally, it is building a tool to detect AI content across all platforms. Know what Meta has planned to tackle deepfakes.

Meta’s take on AI fakes

According to The Verge report, Meta will start highlighting AI-generated content to improve transparency on their various platforms such as Instagram, Facebook, and Threads. The company says it will be taking punishable action against users who upload realistic content with disclosing or watermarking of being AI-generated. Meta’s president of global affairs, Nick Clegg highlighted in an interview that these measures will enable the tech industry to differentiate between AI and reality. Additionally, the White House has also urged companies to integrate watermarks into AI images and videos.

You may be interested in

Mobiles Tablets Laptops
7% OFF
Apple iPhone 15 Pro Max
  • Black Titanium
  • 8 GB RAM
  • 256 GB Storage
₹148,900₹159,900
Buy now
23% OFF
Samsung Galaxy S23 Ultra 5G
  • Green
  • 12 GB RAM
  • 256 GB Storage
₹115,999₹149,999
Buy now
Google Pixel 8 Pro
  • Obsidian
  • 12 GB RAM
  • 128 GB Storage
₹106,998
Check details
Apple iPhone 15 Plus
  • Black
  • 6 GB RAM
  • 128 GB Storage
₹87,900
Check details
21% OFF
Acer Swift Go SFG14 41 NX KG3SI 002 Laptop
  • 8 GB RAM
  • 512 GB SSD
₹58,990₹74,999
Buy now
39% OFF
Acer Aspire 5 A515 57G Laptop
  • 16 GB RAM
  • 512 GB SSD
₹54,949₹89,999
Buy now
22% OFF
Acer Aspire 3 A315 24 NX KDESI 004 Laptop
  • 8 GB RAM
  • 512 GB SSD
₹33,499₹42,999
Buy now
39% OFF
Asus VivoBook 15 X515JA BQ322WS Laptop
  • 8 GB RAM
  • 512 GB SSD
₹31,490₹51,990
Buy now
34% OFF
Xiaomi Pad 6
  • Mist Blue
  • 6 GB RAM
  • 128 GB Storage
₹26,299₹39,999
Buy now
55% OFF
Lenovo Tab M10 5G
  • Abyss Blue
  • 6 GB RAM
  • 128 GB Storage
₹20,999₹47,000
Buy now
32% OFF
Realme Pad 2
  • Imagination Grey
  • 6 GB RAM
  • 128 GB Storage
₹19,790₹28,999
Buy now
Honor Pad X9
  • Gray
  • 4 GB RAM
  • 128 GB Storage
₹14,999
Check details

We are on WhatsApp Channels. Click to join. 

Also read: Looking for a smartphone? To check mobile finder click here.

With this initiative, Meta will start watermarking images with “Imagined with AI” generated from the Imagine AI generator. It will also start marking the same for content generated from other AI tools from Google, OpenAI, Microsoft, Adobe, Midjourney, and Shutterstock. Clegg said, “For those who are worried about video, audio content being designed to materially deceive the public on a matter of political importance in the run-up to the election, we’re going to be pretty vigilant.” Also, Meta will be developing tools to identify synthetic media no matter how much the metadata has been modified to hide the use of AI. Clegg also highlighted the actions for content uploaded with disclosures, he said, “The range of penalties that will apply will run the full gamut from warnings through to removal.”

This action by Meta will provide more credibility and transparency to social media space as the user will be able to judge what is real and what is fake. Therefore, the spread of fake news will also be reduced.

Also, read these top stories today:

More Than Just Chip Power! Nvidia and Cisco are teaming up to make it easier for corporations to build their own AI computing infrastructure. Cisco will offer Nvidia-based equipment along with its networking gear. Find out more here.

Bluesky Social Goes Public! After a year of staying in the invite-only phase, former Twitter CEO Jack Dorsey’s decentralized social media platform Bluesky Social has opened for the public. Dive in here.

Apple Defeats AliveCor Suit! A US District Judge has ruled that the iPhone maker won't have to face a lawsuit alleging its watch copied heart-monitoring technology from a Khosla Ventures LLC-backed startup, AliveCor. Read all about it here.

Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on ,Twitter, Facebook, , and Instagram. For our latest videos, subscribe to our YouTube channel.

First Published Date: 07 Feb, 13:19 IST
NEXT ARTICLE BEGINS