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Latest Tech News Tech Tech News BlackBerry Q10 to launch in Canada on April 30

BlackBerry Q10 to launch in Canada on April 30

As BlackBerry readies itself to launch its latest phone in its home country, a survey reveals that despite a huge promotional push, the majority of US consumers have no idea that the company has launched a new operating system or handsets.

By: AFP
Updated on: Apr 11 2013, 12:23 IST
The-Q10-is-BlackBerry-s-first-handset-with-a-dedicated-keyboard-to-run-the-brand-s-new-operating-system-Photo-AFP

As BlackBerry readies itself to launch its latest phone in its home country, a survey reveals that despite a huge promotional push, the majority of US consumers have no idea that the company has launched a new operating system or handsets.

People interact with the Samsung Galaxy S4 after its launch at the Radio City Music Hall in New York. AFP photo
People interact with the Samsung Galaxy S4 after its launch at the Radio City Music Hall in New York. AFP photo

Although there is no official word as to when the device will be hitting the shelves in the US, reports suggest that it could launch on the T-Mobile network in May. However, if a new survey conducted by investment firm MKM Partners is anything to go by, BlackBerry is going to have to pull out all the stops to attract consumers.

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Samsung introduces the Samsung Galaxy S4 after its launch at the Radio City Music Hall in New York. AFP photo
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Canada will be the first territory where the Q10 will officially launch. UK consumers are also already able to pre-order the device but it is not expected to hit the market (BlackBerry's biggest after its native Canada) until May.

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First Published Date: 11 Apr, 12:13 IST

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