iPhone 14 price DISPARITY: Buyers in Asia to Pay More Than Those in US

iPhone 14 price: Apple Inc on Wednesday kept prices for its latest iPhone stable in the United States, but raised prices in some Asian countries where currencies have dropped against the dollar in the past year.

By:REUTERS
| Updated on: Sep 09 2022, 23:23 IST
iPhone 14 in photos: A quick glance at Apple’s fascinating new flagship
iphone 14
1/5 The iPhone 14 features a 6.1-inch Super XDR OLED display with Ceramic Shield Protection. The iPhone 14 gets the same but smaller notch design and form factor as last year’s iPhone 13. (Apple)
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2/5 The iPhone 14 is powered by Apple’s A15 Bionic chipset which powered last year’s iPhone 13. Although Apple has claimed that this year’s A15 Bionic is an improved version of last year’s chipset. The A15 Bionic, although an year old, is still the fastest chipset in the market yet, making iPhone 14 still an amazing smartphone. It houses a 5 core GPU and a 6 core CPU. (Apple)
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3/5 Phone 14 gets the same 12MP main camera with a larger sensor with f/1.5 aperture lens and sensor shift stability. Apple claims an improvement of 49 percent in low light photography. and the 12MP ultra-wide camera. The front camera also uses the 12MP sensor with f/1.9 aperture. (Apple)
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4/5 iPhone 14 also has a new gyroscope sensor that can detect impacts of up to 256G. Apple also brings support for satellite connectivity on the iPhone 14, called Emergency SOS via satellite. Users can now use the Find My app to share their location with contacts. The service will be available from November 2022 and will be free for use for two years. (Apple)
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5/5 The price of the iPhone 14 starts at $799 for the 128GB variant. There is a 256GB variant which is priced at $899. If you want to go even bigger, the iPhone 14 also has a 512GB variant which is priced at $999. It is available in 5 colours - Midnight, Starlight, Blue, Purple, and Product Red. (Apple)
iphone 14
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iPhone 14 price: Apple lovers in some Asian countries to pay more for iPhone 14.  (REUTERS)

iPhone 14 price: Apple Inc on Wednesday kept prices for its latest iPhone stable, the iPhone 14 lineup, in the United States, but raised prices in some Asian countries where currencies have dropped against the dollar in the past year.

Buyers of the basic iPhone 14 in Japan - where the yen has slumped 24% since September - will pay 20% more than they did for the iPhone 13 when it was launched a year ago at 99,800 yen ($692.81).

More about Apple iPhone 14
Apple iPhone 14
  • Blue
  • 6 GB RAM
  • 128 GB Storage
See full Specifications

The iPhone 13 currently costs 107,800 yen in Japan. Earlier this year, Apple hiked the price of the model by nearly a fifth to 117,800 yen after the yen weakened.

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The dollar's strength is the biggest risk to Apple's earnings, Credit Suisse analysts wrote in a note.

"Demand for Apple remains strong in the U.S. and Europe, while Japan is likely under pressure given recent price increases and limited subsidies," they said.

Shares of Apple were trading slightly lower amid a decline in the broader market.

In China, though, Apple's third-largest market after the United States, the company priced the iPhone 14 at 5,999 yuan ($862.42) - the same as the iPhone 13 launch price - despite a 7% drop in the currency.

Analysts have said Apple should brace for a weakening of demand in China, where the economy has been hurt by a series of COVID-19 lockdowns that have squeezed consumer spending.

Apple's April-June quarterly revenue in Greater China fell 1% after a streak of strong quarters in the region.

The company had previously announced discounts on iPhones in China, where the iPhone 13 is now available at 5,399 yuan.

($1 = 144.0500 yen)

($1 = 6.9560 Chinese yuan renminbi)

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First Published Date: 09 Sep, 23:12 IST
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