Apple to NOT increase iPhone 14 production and this is the reason

Apple will not increase the production of its iPhone 14 series owing to the lower demand. Know all about it here.

The iPhone 14 production will not increase as previously planned owing to lower demand.  (Bloomberg)

The iPhone 14 hasn't been off to a great start and Apple has acknowledged a lower demand for the vanilla models. Instead, people are more interested in getting the more expensive iPhone 14 Pro and iPhone 14 Pro Max, both of which feature the Dynamic Island and all the realistic upgrades. As a result, Apple has already curtailed the production of the regular iPhone 14 production in favour of the Pro models. Now, Apple is said to not increase its production of the iPhone 14 as planned.

Based on a new report from Bloomberg, it is said that Apple has dropped its plans to increase the production of the iPhone 14 by 6 million units. The company will stick to its current quota of 90 million units for the second half of the year, which was the same in 2021. The focus has now shifted to produce more iPhone 14 Pro and iPhone 14 Pro Max units, which are wooing customers in large numbers.

iPhone 14 production to not increase

Demand for the iPhone 14 has not been as per Apple's expectations. This is despite Apple retaining the same prices as last year's iPhone 13. One of the big reasons behind the slump in demand is the iPhone 14 itself, which is basically a mildly updated version of the iPhone 13. For the first time in years, Apple didn't bother to upgrade the chipset from the previous model; the iPhone 14 uses the same Apple A15 Bionic chip as the iPhone 13 Pro.

Other than the same chip, Apple also retains the same design as the iPhone 13 on the iPhone 14. The display continues to have the smaller notch, and the OLED panel is still limited to just 60Hz refresh rate. The cameras get mild upgrades in terms of sensors and lens setup, but the overall setup remains similar to the iPhone 13.

The big new changes to the iPhone 14 come in the form of the Satellite Connectivity, as well as the Crash Detection feature. However, both these are not enough to make people consider the iPhone 14 over the iPhone 13, which is now available at a much lower price.

Things could, however, change with the iPhone 14 Plus, which is expected to go on sale in early October. The iPhone 14 Plus is simply the a plus-sized iPhone 14, having a 6.7-inch display and a larger battery capacity. Apple claims the iPhone 14 Plus to have the best battery life on any iPhone yet.