BenQ launches the TH585 projector that comes with Fire Stick compatibility

The BenQ TH585 can be used for movie watching, online classes and also for gaming.

The TH585 is now available at an ₹89,990 and you can buy it on Amazon for ₹64,990 and get a free Amazon Fire Stick with it along with no-cost EMI up to 12 months. (BenQ)

BenQ has announced the launch of new Full HD Home Entertainment projector - the BenQ TH585 in India. The BenQ TH585 projector comes equipped with 3500 lumens of high brightness for viewing with lights on (you do not need to dim or put off the lights for this projector), Full HD 1080p image quality, vivid 95% Rec.709 colour coverage, and powerful built-in 10-watt speaker and up to 15,000 hours lamp life with Lamp Save Mode.

The TH585 also comes with 16ms low latency for gaming, 10,000:1 contrast ratio and the short-throw projection can produce 100-inch images from just 3 meters.

The TH585 is now available at an ₹89,990 and you can buy it on Amazon for ₹64,990 and get a free Amazon Fire Stick with it along with no-cost EMI up to 12 months. The projector will also be available in physical stores.

The managing director of BenQ India, Rajeev Singh, while speaking about the 15,000 hours of lamp life explained that this helps in the users' recurring costs.

“Up to 15,000 hours means if you use a projector every day for one hour or two hours, for example, it will still last you for almost more than five, six years of use without any problem. That means you practically don't have to change the lamb during the life cycle of the projector. It's a different thing. If you're using the projector for eight, 10 hours a day,” Singh said.

You can use this projector with your PC or your laptop and you also can plug the Fire Stick in and access all the apps.

Given that you get 90-inch TVs nowadays, how much sense does it make to buy a projector? Speaking to HT Tech, Singh said that compared to a 90-inch smart TV, a projector like the TH585 is more affordable.

“A 90-inch TV is prohibitively expensive. Typically, the affordable lot of TVs go up only to 75 inches or so if you are looking for a big screen. And it's not only the price of the TV, the other question is - how do you transport it? And most of us live in high rises, and you can't take 90-inch TV into the lift easily. The volume, weight is too much and the size will not fit,” he said.

So if anyone is looking for big screen sizes without having to splurge a whole lot and not deal with transportation and space logistics, a projector makes sense, Singh added and pointed out that with a projector you typically start from a 100-inch image and can go up to a 300-inch image.