iPhone China sales affected after the introduction of the Huawei Mate 60 | Mobile News

iPhone China sales affected after the introduction of the Huawei Mate 60

Huawei recently introduced its new Mate 60 smartphone and it is affecting iPhone sales in China, say experts.

By: HT TECH
| Updated on: Nov 15 2023, 19:58 IST
iPhone 16 Pro launch: Check out all the rumoured specs
 iPhone sales in China are affected by its competitor Huawei’s newly introduced smartphone Mate 60. Check what the report says.
1/5 Apple recently launched its new iPhone 15, however, people are already talking about the iPhone 16 launch, which is slated for the Fall of 2024. This year, Apple has introduced a titanium chassis for its iPhone 15 Pro model and next year we may see the same titanium frame. iPhone 16 may also come with solid-state buttons that use haptic feedback. According to Tom’s Guide, the iPhone 16 Pro may feature a new capture button too. (Photo by Patrick T. Fallon / AFP) (AFP)
 iPhone sales in China are affected by its competitor Huawei’s newly introduced smartphone Mate 60. Check what the report says.
2/5 Apple with iPhone 16 may come up with a new camera setup. The iPhone 16 Pro is rumoured to feature a tetraprism telephoto lens for improved zooming range. Its ultrawide lens may get an upgrade from 12MP to 48MP,which may significantly boost the camera performance. September 12, 2023. REUTERS/Loren Elliott/File Photo (REUTERS)
 iPhone sales in China are affected by its competitor Huawei’s newly introduced smartphone Mate 60. Check what the report says.
3/5 Apple analyst Jeff Pu reported that the iPhone 16 Pro may feature the new A18 Pro system-on-chip that may come with new features. Additionally, Apple may adopt Wi-Fi 7 in the iPhone 16 Pro for faster download and upload speeds, as well as improved performance.(Photo by Patrick T. Fallon / AFP) (AFP)
 iPhone sales in China are affected by its competitor Huawei’s newly introduced smartphone Mate 60. Check what the report says.
4/5 According to previous trends, the iPhone 16 Pro launch is expected to be in September. Right now, it's too early to come up with an exact date as the company is still working on the development, but it may well be on a Tuesday. Photographer: Dhiraj Singh/Bloomberg (Bloomberg)
 iPhone sales in China are affected by its competitor Huawei’s newly introduced smartphone Mate 60. Check what the report says.
5/5 Apple, after a long time, increased the price of the iPhone 15 Pro Max by $100. So, it may do the same with the iPhone 16 version, however, there is no surety of what prices Apple may impose. Well have to wait till the launch to confirm its specs and pricing.  REUTERS/Aly Song (REUTERS)
 iPhone sales in China are affected by its competitor Huawei’s newly introduced smartphone Mate 60. Check what the report says.
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iPhone sales in China are affected by its competitor Huawei’s newly introduced smartphone Mate 60. Check what the report says. (REUTERS)

Huawei has been in the smartphone industry for a long time now and we have seen its various innovations that give tough competition to popular smartphones like Apple and Samsung. Although the Chinese company had gone through a very bad period, it has made a comeback with its newly launched Mate 60 which is gaining popularity with what it has to offer to its customers. Now as per reports, Huawei is emerging as the potential competitor to Apple. Know what the study has to say about Apple's sales hit.

Huawei's journey over the years

According to the 9To5Mac report, Chinese brands gained popularity earlier by introducing large-sized screens for their smartphones. Smartphones with massive screen sizes are also called phablets which Apple did not introduce until the launch of the iPhone 6. Huawei's popularity boomed when it reduced the prices of their smartphones and it gave a stronger edge over iPhones. However, Huawei faced a massive downfall when the US imposed tech sanctions on the Chinese company and restricted the export of 5G chips.

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Now, the Chinese company is gaining its reputation back as it recently introduced its premium range smartphone with an in-house 5G chip called Mate 60. Since October, Counterpoint survey reported that Huawei sales have grown by 83 percent, whereas, Apple saw a growth of only 11 percent. It said, “The clear standout in October has been Huawei with its turnaround on the back of its Mate 60 series devices. Growth has been stellar with its new launch marketing and strong media coverage around its ‘Made in China' chipset.”

It clearly shows that iPhone sales have been significantly affected by new innovative devices and the emerging growth of its competitors such as Huawei.

Havong said that, the introduction of a new generation of iPhones, especially iPhone 15 Pro Max version, which has some amazing features that consumers are attracted to, has helped Apple. Now, only time will tell whether Chinese brands dominate the smartphone market or if Apple still remains at the top.

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First Published Date: 15 Nov, 13:05 IST
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