Great news! Apple beefs up iCloud data defense against snooping | Tech News

Great news! Apple beefs up iCloud data defense against snooping

The iPhone maker's Advanced Data Protection plan extends something called end-to-end encryption beyond its iMessage service to photos and other data.

By:AFP
| Updated on: Dec 08 2022, 23:00 IST
iPhone 15 Pro to get iPhone SE 3, iPhone 8 type specs! Amazing Apple move
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1/5 Are you waiting eagerly to get some exciting insights into the Apple iPhone 15 specs? Though there is still a year's time for the new iPhones' launch (expected in September, 2023), the leaks and rumors about it are creating a buzz amongst the fans. And as per the latest update, it is being said that the volume button and the power button of the two high end iPhone 15 models, iPhone 15 Pro and iPhone 15 Pro Max, may adopt a solid state button design similar to the home button design of iPhone 7, iPhone 8, iPhone SE 2 and iPhone SE 3. (REUTERS)
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2/5 The information has been provided by Ming-Chi Kuo, analyst at TF International Securities over his Twitter handle. "My latest survey indicates that the volume button and power button of two high-end iPhone 15/2H23 new iPhone models may adopt a solid-state button design (similar to the home button design of iPhone 7/8/SE2 & 3) to replace the physical/mechanical button design," he tweeted. (HT Tech)
Apple iPhone
3/5 In a series of tweets, the analyst further informed that there will be Taptic Engines located on the internal left and right sides to provide force feedback to make users feel like they are pressing physical buttons. He went on to say that due to this design change, the number of Taptic Engines used in each iPhone will increase from the current one to three. As a result, the existing Taptic Engine suppliers, Luxshare ICT (1st supplier) and AAC Technologies (2nd supplier) will be significant beneficiaries. (AFP)
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4/5 Also, it is expected that high-end Android smartphones will also follow Apple's design to create new selling points, which is a structural positive for the mobile phone vibrator industry, the analyst added. (AFP)
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5/5 Analyst Kuo had earlier said that Apple is expected to create massive differentiation between iPhone 15 Pros and iPhone 15 standard models. "I believe Apple will create more differentiation between iPhone 15 Pros and iPhone 15 standard models to increase Pro shipment allocation and the new iPhone ASP (average selling price)," his tweet read. Kuo said that Apple may create differentiation between the iPhone 15 Pro Max and the iPhone 15 Pro models in order to generate more sales and profits in a mature market. (HT Tech)
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Apple beefs up iCloud data defense against snooping. (REUTERS)

Apple on Wednesday said it is beefing up defense of data that users store in the cloud, a move that could thwart authorities as well as hackers.

The iPhone maker's Advanced Data Protection plan extends something called end-to-end encryption beyond its iMessage service to photos and other data backed up to its iCloud storage service.

Apple said the move was urgent given an alarming increase in data breaches that had seen 1.1 billion personal records exposed across the globe in 2021, according to company research.

"Advanced Data Protection is Apple's highest level of cloud data security," said Ivan Krstic, Apple's head of Security Engineering and Architecture.

It gives "users the choice to protect the vast majority of their most sensitive iCloud data with end-to-end encryption so that it can only be decrypted on their trusted devices," he added.

Apple told the Wall Street Journal that with the heightened security, it would no longer be able to hand over iMessage history and other files, even when legally requested to do so by investigators.

The move will potentially rekindle a long period of standoffs involving technology firms and law enforcement.

Apple notably resisted a legal effort to weaken iPhone encryption to allow authorities to read messages from a suspect in a 2015 bombing in San Bernardino, California.

Police officials worldwide say encryption can protect criminals, terrorists and pornographers even when authorities have a legal warrant for an investigation.

Civil rights and privacy advocates, along with cybersecurity professionals, however, advocate encrypting data to protect against wrongful snooping by authorities as well as hackers.

"We constantly identify and mitigate emerging threats to (user) personal data on device and in the cloud," Apple senior vice president of software engineering Craig Federighi said in a post.

Under the new setting, Apple said only iCloud Mail, Contacts, and Calendar would remain unencrypted because of the need to operate with other systems.

The new level of security will be available in the United States by the end of this month and be rolled out globally next year, Apple said.

Apple has championed data privacy as a way to differentiate itself from tech giants Meta and Google, which closely track online activity by users to boost advertising revenue.

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First Published Date: 08 Dec, 23:00 IST
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