# Kiljoy! No more 'Hey Siri'! Apple set to make massive change | Tech News (HT Tech) > Apple may eliminate the 'Hey Siri' trigger phrase at WWDC 2023. Check details here # Kiljoy! No more 'Hey Siri'! Apple set to make massive change ## Apple may eliminate the 'Hey Siri' trigger phrase at WWDC 2023. Check details here Jun 03 2023, 18:23 IST ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook.png) ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook-hover.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Share.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Shareclicked.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp-hover.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter-hover.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook-hover.png) ![Bookmark](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmark.png) ![Bookmarked](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmarked.png) ![Apple Siri](https://images.hindustantimes.com/tech/img/2023/06/03/1600x900/Hey_Siri_1685796519802_1685796520153.jpg) ![icon](https://images.hindustantimes.com/tech/static/revamp/images/png/imageviewall.png) Apple is likely to eliminate Its virtual assistant Siri at WWDC 2023. (REUTERS) ![Author Photo](https://images.hindustantimes.com/tech/static/revamp/images/png/HTTech-new-circle-logo.png) ### By MD IJAJ KHAN The phrase 'Hey Siri' has become an iconic feature introduced by Apple in 2014 to activate Siri, the virtual assistant. Over the years, it has gained popularity due to its references in popular culture. However, recent reports suggest that Apple might announce the removal of support for this trigger phrase at WWDC 2023, as indicated by Mark Gurman of Bloomberg. Gurman tweeted today, "I'd look out for that possibility next week." This potential change was first reported in November of the previous year when Gurman mentioned that Apple has been working on an initiative to eliminate the 'Hey' from the trigger phrase. Instead, users would only need to say 'Siri' along with a command to activate the virtual assistant. Bloomberg also stated that Apple has been working on implementing this alteration for several months. Notably, the company could introduce it in 2023, with a possible announcement at WWDC 2023. Should this modification come to fruition, Apple would align itself with Amazon's Alexa, which requires users to say 'Alexa' rather than 'Hey Alexa.' This move aims to streamline the activation process and enhance user experience across Apple devices. Also read click here. Needless to say, for all those fans who have got used to the phrase, it may take quite getting used to the new one. After all, Siri by itself does not sound so great. But when paired with Hey, it acquires an aura, an iconic aura, if you will. In addition to the potential change in Siri's trigger phrase, Apple is anticipated to unveil several new Macs at WWDC 2023. These Macs are rumoured to be powered by the M2 Max processor and a yet-to-be-unveiled M2 Ultra chip. However, the most significant highlight of the event is expected to be Apple's rumoured mixed-reality headset. It has been suggested that this launch could be as monumental for the company as the initial release of the iPhone and may even impact the legacy of Apple CEO Tim Cook. In fact, Cook's last such venture, the Apple Watch, has been quite a runaway success. Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. 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