Galaxy On7 Prime with Samsung Mall launched in India, price starts at ₹12,990

Samsung Galaxy On7 Prime will be available via Amazon.in and Samsung Shop.

Galaxy On7 Prime comes preloaded with Samsung Mall. (Samsung)

Samsung India on Wednesday launched a new budget smartphone, Galaxy On7 Prime. The smartphone is touted as Samsung's as first device to come preloaded with "Make for India" feature called Samsung Mall.

"Samsung Mall does all the smart work and exactly finds out the product within five seconds. It makes use of Artificial Intelligence (AI) and Machine Learning (ML) for doing this," Sanjay Razdan, Director (Product Planning), Samsung India told reporters at the event, also attended by Bollywood actor Kriti Sanon.

The feature allows users to shop by shooting a product on the smartphone, finding out the best online deals and pay-as-you-go. Users can also do "One-stop Shop" that lets them search and shop across multiple online shopping sites.

The feature lets users do "Visual Search" that is, click a picture of any product and then Samsung Mall shows search results of similar products from across online shopping sites. Meanwhile, "Universal Cart" lets users add items from multiple online shopping sites and review them in a single cart.

Reliance Jio users will get an exclusive cashback of ₹2,000 in their JioMoney account after recharging with a denomination of ₹299 for 24 months.

Users will get ₹800 after the first 12 months and ₹1,200 after the subsequent 12 months in their JioMoney account after 13 recharges worth ₹299 every 12 months.

Samsung Galaxy On7 Prime: Price, availability

The 4GB RAM and 64GB internal storage variant is priced at ₹14,990 while the 3GB RAM and 32GB of onboard storage variant will cost ₹12,990. The device will be available on Amazon.in and Samsung Shop.

The first sale of the device will go live on January 21 during the Amazon "Great Indian Sale". The phone will be available in graphite black and champagne gold colour options.

Samsung Galaxy On7 Prime: Specifications

Samsung Galaxy On7 Prime comes with a 5.5-inch screen with 2.5D Gorilla Glass in an 8-mm full metal unibody design. The smartphone features a 13MP (f/1.9) rear camera with LED flash and a 13MP (f/1.9) front shooter.

It is powered by a 1.6 GHz Exynos Octa-Core processor coupled with 4GB RAM and 64GB onboard storage. Both the variants come with microSD card slots to expand memory up to 256GB.