Twitter Global Sales VP Leaves Company After Elon Musk's Takeover

Two more top Twitter Inc. executives have departed the social network, leaving the company without most of its sales and marketing leadership.

By:BLOOMBERG
| Updated on: Nov 03 2022, 10:59 IST
When Elon Musk tweet sparked horror online abuse against Vijaya Gadde at Twitter
Twitter
1/6 Elon Musk tweet back in April had sparked a storm against Twitter's Vijaya Gadde. The SpaceX and Tesla CEO’s previous tweets have caused a controversy following his completed takeover of Twitter. (PowerfulJRE YouTube)
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2/6 Elon Musk’s old tweets about Twitter’s top lawyer Vijaya Gadde are back in the spotlight after he took a bold step on his first day as the new owner of Twitter by firing Twitter Chief Executive Parag Agrawal, Chief Financial Officer Ned Segal and legal affairs and policy chief Vijaya Gadde. (Wikimedia Commons)
Twitter
3/6 Musk was responding to a tweet from Saagar Enjeti, host of a political podcast and called the move “incredibly inappropriate.” According to Bloomberg, while Musk didn't identify Gadde by name, the post was in response to an article in which she was mentioned. (AFP)
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4/6 Enjeti tweeted on April 27, “Vijaya Gadde, the top censorship advocate at Twitter who famously gaslit the world on Joe Rogan's podcast and censored the Hunter Biden laptop story, is very upset about the @elonmusk takeover.” (Breaking Points/YouTube)
Twitter
5/6 Musk has frequently used the social media platform as a way to criticize the company’s decisions, especially when they involve banning accounts from people who violate Twitter's rules and policies. Twitter has banned people like American rapper Ye, formerly known as Kanye West due a couple of anti-semitic tweets recently. (PTI)
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6/6 A flurry of negative, and even abusive tweets from Twitter users followed Musk’s comments directed at Gadde. Racist slurs were tweeted referencing Gadde’s Indian heritage, with words like “curry” used to target the Twitter lawyer. Users questioned Gadde and blamed that she “destroyed countless @Twitter accounts for speaking the truth.” Racist comments were even hurled at ex-Twitter CEO Parag Agrawal. (AFP)
Twitter
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Two more Twitter high officials, Chief Marketing Officer Leslie Berland and VP Global Client Solutions Jean-Philippe Maheu, have left the company (AP)

Two more top Twitter Inc. executives have departed the social network, leaving the company without most of its sales and marketing leadership days after a takeover by billionaire Elon Musk.

Chief Marketing Officer Leslie Berland, who joined Twitter in 2011, departed on Tuesday, according to people familiar with the matter. Berland was the executive who gave Musk his first tour of the office as his $44 billion deal was finalized last week.

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Jean-Philippe Maheu, the vice president of global client solutions, is also exiting San Francisco-based Twitter, people familiar said. Maheu was seen being escorted out of the company's offices, one of the people said. It's unclear whether he resigned voluntarily or was part of Musk's broader firings. Berland and Maheu didn't immediately respond to requests for comment.

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Musk, who acquired the company for $44 billion last week, is moving swiftly to thin the executive ranks as he looks to reshape the company to conform with his own vision. On Thursday, the day the deal closed, he started by cutting Chief Executive Officer Parag Agrawal, finance chief Ned Segal and other top leaders. More recently he has fired managers in the product organization.

Sarah Personette, the company's chief customer officer, said she resigned on Friday and her work access to Twitter was officially cut off on Monday night. Employees are bracing for more widespread layoffs as soon as this week, after some managers spent the weekend compiling lists of employees to cut.

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First Published Date: 02 Nov, 23:18 IST
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