Big relief! Elon Musk says “Thank You” to advertisers | Tech News

Big relief! Elon Musk says “Thank You” to advertisers

Musk tweeted on Sunday: "Just a note to thank advertisers for returning to Twitter."

By:ANI
| Updated on: Dec 04 2022, 22:57 IST
Elon Musk Twitter Bankruptcy Talk: Timeline
Elon Musk Twitter
1/13 He’s told employees to brace themselves for long hours, that “the road ahead is arduous and will require intense work to succeed,” and said bankruptcy was possible. Here’s how the saga is unfolding: (Bloomberg)
Elon Musk Twitter
2/13 Oct. 27: Musk takes control- His first act is to fire the Board along with CEO Parag Agrawal, CFO Ned Segal, head of legal Vijaya Gadde and Counsel Sean Edgett. Musk forms advisory team that includes celebrity attorney Alex Spiro, VC David Sacks, Neuralink CEO and head of Musk’s family office Jared Birchall, investor Jason Calacanis, and partner of Andreessen Horowitz Sriram Krishnan. (Reuters)
Elon Musk Twitter
3/13 Oct. 28: Brands begin to take pause- As Musk plans to unban accounts and says he will charge for user verification, advertisers suspend ads. (AFP)
Elon Musk Twitter
4/13 Oct. 31: Top tweeters protest- Amid murmurings of plans to charge existing verified accounts, author Steven King tweets, “$20 a month to keep my blue check? F**k that, they should pay me. If that gets instituted, I’m gone like Enron.” (AFP)
Elon Musk Twitter
5/13 Nov. 1: Teams working around the clock- The product team works over the weekend on Musk’s idea to charge users for blue check marks. A photo of product director Esther Crawford sleeping on the floor of a conference room, trying to make the deadline, goes viral. Meanwhile, managers are asked to make lists of who can be fired. Employees print out their software code for review by Musk and engineers from Tesla, to determine if their contributions are worthy of keeping a job. (REUTERS)
Elon Musk Twitter
6/13 Nov. 3: Massive layoffs begin- A memo is sent to all employees telling them of imminent layoffs and to watch for an email with the subject line: “Your Role at Twitter.” Badge access to offices is suspended as 3,700 staffers receive word that they’ve been cut. Realizing employees essential for the continuity of the business have been let go by mistake, some are asked to come back. (AP)
Elon Musk Twitter
7/13 Co-founder EV Williams tweets, “Heart’s out to the tweeps getting laid off today.” Co-founder Jack Dorsey adds, “I realize many are angry with me. I own the responsibility for why everyone is in this situation: I grew the company size too quickly. I apologize for that.” (REUTERS)
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8/13 Nov. 5-6: Musk responds to celebrity protests- Unrest grows on the platform over the weekend, particularly over the issue of impersonator accounts. Actress Valerie Bertinelli starts a movement of people changing their Twitter names to “Elon Musk.” Comedian Kathy Griffin joins the protest, finds her account locked. Then Musk announces, “Going forward, any Twitter handles engaging in impersonation without clearly specifying `parody’ will be permanently suspended.” (AP)
Elon Musk Twitter
9/13 Nov. 8: Musk sells more Tesla- Despite a previous vow not to sell any more Tesla stock, Musk sells an additional $3.95 billion, bringing the total sold in past year to $36 billion. (REUTERS)
Elon Musk Twitter
10/13 Nov. 9: Musk Blue tick mark- Blue check mark option becomes available for purchase, and immediately becomes a tool for impersonators. An account masquerading as Nintendo Inc. posts an image of Super Mario holding up a middle finger. (REUTERS)
Elon Musk Twitter
11/13 Tesla and SpaceX CEO Elon Musk, and a close cadre of advisers are considering a host of changes to the way Twitter is run and makes money. (REUTERS)
Elon Musk Twitter
12/13 Nov. 10: More key executives quit as Musk warns of bankruptcy- In his first meeting with employees, Musk tells them to brace for 80-hour weeks and requires everyone back in the office full time. He also says bankruptcy for the company is not out of the question if it doesn’t start generating more cash. Several executives in charge of keeping Twitter safe and accountable to its users quit, including chief information security officer Lea Kissner, chief privacy officer Damien Kieran and chief compliance Marianne Fogarty.. (AFP)
Elon Musk Twitter
13/13 Nov. 11: Verified accounts get “Official” tags- Twitter adds badges that say “offiical” to verified accounts in some places, though confusion abounds. More brands depart the platform. (REUTERS)
Elon Musk Twitter
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Twitter CEO Elon Musk informs that advertisers are back on the social media platform. (REUTERS)

Twitter and Tesla Chief Executive Officer (CEO) Elon Musk indicated on Sunday that the advertisers have returned to the micro-blogging site.

Musk tweeted on early Sunday: "Just a note to thank advertisers for returning to Twitter."

The CEO of Tesla as well as Twitter, earlier this week, had tweeted and criticized tech giant Apple, saying that, "Apple has also threatened to withhold Twitter from its App Store, but won't tell us why (sic)".

The controversies surrounding Twitter do not seem to end right from the time the world's richest man announced his interest to acquire the micro-blogging site. A back-and-forth situation happened on the acquisition, with Musk finally taking over.

However, after he joined, mass layoffs and multiple shuffles happened and the CEO was under fire for his decisions.

Twitter's advertisers' list, including Pfizer, GM, among others, stopped giving advertisements ever since the world's richest man took over as CEO.

According to reports, Musk on Saturday said that Apple had 'fully resumed' advertising on the micro-blogging site during Twitter Spaces conversation. The reports also said that the iPhone company "is the largest advertiser on the social media network". Spaces is a way to have live audio conversations on Twitter.

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First Published Date: 04 Dec, 22:56 IST
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