# 'TikTok For Business' launched for marketers | Tech News (HT Tech) > TikTok said that users of the platform can become so engaged and inspired by a marketing campaign, that they could create their own version of it. # 'TikTok For Business' launched for marketers ## TikTok said that users of the platform can become so engaged and inspired by a marketing campaign, that they could create their own version of it. Aug 20 2022, 21:43 IST ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook.png) ![Follow on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/follow-us-facebook-hover.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Share.png) ![Share](https://images.hindustantimes.com/tech/static/revamp/images/png/Shareclicked.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp.png) ![Share on WhatsApp](https://images.hindustantimes.com/tech/static/revamp/images/png/whatsapp-hover.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter.png) ![Share on Twitter](https://images.hindustantimes.com/tech/static/revamp/images/png/twitter-hover.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook.png) ![Share on Facebook](https://images.hindustantimes.com/tech/static/revamp/images/png/facebook-hover.png) ![Bookmark](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmark.png) ![Bookmarked](https://images.hindustantimes.com/tech/static/revamp/images/png/Bookmarked.png) ![TikTok says this app can help brands to actually experience the impact their campaigns have on people.](https://images.hindustantimes.com/tech/img/2020/06/26/960x540/2020-05-28T120126Z_1_LYNXMPEG4R185_RTROPTP_3_TIKTOK_1593181202315_1593181215404.JPG) TikTok says this app can help brands to actually experience the impact their campaigns have on people. (REUTERS) ![Author Photo](https://images.hindustantimes.com/tech/static/revamp/images/png/HTTech-new-circle-logo.png) ### By IANS The Chinese shaort-video making platform has launched TikTok For Business, designed to give brands and marketers the tools to be creative storytellers and meaningfully engage with the audience on the short video-sharing platform. "We're excited to introduce TikTok For Business, our global brand and platform that is home to all current and future marketing solutions for brands," Katie Puris, Managing Director, Global Business Marketing, TikTok, said in an announcement on Thursday. "With TikTok For Business, our goal is to give marketers the tools to be discovered and connect with the broader communities around them." Also read click here. TikTok said that users of the platform can become so engaged and inspired by a marketing campaign, that they could create their own version of it. This can help brands to actually experience the impact their campaigns have on people. TikTok said the platform could offer advertisers the opportunity "to flip traditional marketing on its head" while engaging with users who are at the forefront of the latest trends and movements. "With the launch of TikTok For Business, we set out to embrace the creative, positive, and real moments that make our community so special with solutions for businesses to connect and grow with our wonderfully expressive community," Puris said. Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. 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