Amazon Prime in new avatar soon! Get big shopping benefits even if you shop elsewhere

    Amazon will roll out Buy with Prime scheme this year. Using Buy with Prime, members will be able to enjoy shopping benefits of Prime from online merchants whether they sell on Amazon's store or beyond.
    By HT TECH
    | Updated on Apr 23 2022, 03:08 PM IST
    Here is all you need to know about Buy with Prime.
    Here is all you need to know about Buy with Prime. (Amazon)
    Here is all you need to know about Buy with Prime.
    Here is all you need to know about Buy with Prime. (Amazon)

    Are you an Amazon Prime member? Most of the people mainly use Prime for entertainment, savings, and shopping benefits—including fast, free delivery, hassle-free returns, among others. But wait, there is more to it. Prime members will be able to enjoy shopping benefits of Prime from online merchants whether they sell in Amazon's store or beyond. Yes, 'Buy with Prime' has been introduced for the same. Informing about the same Amazon tweeted, "Now you can get Prime shopping benefits even if you aren’t shopping on Amazon. Buy with Prime is coming soon: https://amzn.to/3MjE1j9."

    As per the information provided by Amazon, Buy with Prime has been created to expand Prime shopping benefits beyond Amazon.com and to bring these benefits to Prime members and merchants, wherever they choose to shop or sell. Here is all you need to know about Buy with Prime:

    What is Buy with Prime

    Buy with Prime is a new way to extend Prime shopping benefits—including fast, free shipping, a seamless checkout experience, and free returns—to merchants’ own online stores, ultimately increasing selection for Prime members. With the introduction of Buy with Prime, members can enjoy Prime’s shopping benefits—making membership even more valuable.

    How does Buy with Prime work

    Participating merchants will display the Prime logo and expected delivery date on eligible products in their own online store, offer a simple, convenient checkout experience using Amazon Pay, and leverage Amazon’s fulfillment network to deliver orders. Amazon will also manage free returns for eligible orders.

    How can merchants offer Buy with Prime

    Buy with Prime will initially be available by invitation only for merchants using Fulfillment by Amazon (FBA). These merchants can add Buy with Prime to their online store within minutes, because their inventory is already stored in Amazon fulfillment centers. Once live, merchants will receive shoppers' order information, including email addresses, which they can use to provide excellent customer service, and build direct relationships with shoppers.

    Buy with Prime is easy to add to most existing direct-to-consumer online stores, and will be rolled out by invitation only through 2022 as merchants are invited to participate, including those not selling on Amazon or using FBA, informed Amazon.

    How can customers use Buy with Prime

    Prime members can start shopping from participating merchants when Buy with Prime rolls out this year.

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    First Published Date: 23 Apr, 03:08 PM IST
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