Exciting news! Google rolls out shopping insights with discount codes; Know how to benefit

Make festive shopping fun and easy with Google's new shopping insights feature. Know how the feature works.

| Updated on: Nov 08 2023, 13:15 IST
Google Pay launches 5 new lending products for consumers and merchants in India; Know them all
Check out the shopping insights feature introduced by Google.
1/6 At the Google for India 2023 event, the tech giant announced multiple India-centric announcements, ranging from AI, online safety, accessibility to small businesses, to Pixel phones. Google also launched 5 different lending products in India for both consumers and merchants by collaborating with banks and NBFCs. These credit services are aimed at addressing the credit gap in India. (Shaurya/HT Tech)
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2/6 Earlier this year, Google Pay added the facility to add Rupay credit cards to the app, and using them to seamlessly make payments via UPI.  Extending this functionality further, in collaboration with its PSP ICICI Bank, users can now avail credit lines from banks on UPI, and use it to make payments via Google Pay in the same way that they would with a UPI payment.  (Shaurya/HT Tech)
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3/6 Personal loans have been available on Google Pay for the last few years in collaboration with its partner DMI Finance. This portfolio is expanding with Axis Bank making its personal loans available on Google Pay, with more partners to follow shortly.  (Shaurya/HT Tech)
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4/6 Expanding the portfolio of merchant loans: On the merchant side, Google announced its new partnership with ICICI Bank and seamless repeat loans powered by Indifi.  (Shaurya/HT Tech)
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5/6 Merchants often require smaller ticket loans and simpler repayment options. To address this, Google Pay is enabling on its platform, sachet loans in collaboration with DMI Finance. These start as low as Rs. 15000 and can be repaid with easy repayment options starting at just Rs. 111. This offering is aimed at bringing ease and convenience to SMBs.  (Shaurya/HT Tech)
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6/6 Google Pay is enabling a credit line for merchants in partnership with ePayLater. This product will help solve the working capital requirements of merchants. Merchants can use this line across all online and offline distributors to buy their stock and supplies and grow their business.  (Shaurya/HT Tech)
Check out the shopping insights feature introduced by Google.
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Check out the shopping insights feature introduced by Google. (Google)

As the holiday season is around the corner, people are searching for various gifting ideas or looking to upgrade their electronics or home decor. To make holiday shopping easier, Google has rolled out new shopping insights which provide users with discount codes, price insights, and more. The shopping tab on Google will now be more useful for buyers to get amazing products with huge discounts and offers. Know how the shopping insights feature works.

About the shopping insights feature

According to the Google blog post, the company has integrated new shopping features into Chrome and Search. Desktop users will now see the Shopping insights in the Chrome address bar when users visit any shopping retail website. The shopping features include various price and discount tracking options that might entice buyers to make the purchase while also saving a huge amount of money. Google's new shopping insights features are listed below:

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  • New deals destination: The Search will now include new deals destination where buyers can find all the discounted products on the web in one place so they don't have to visit different places to compare prices. Google said, “They'll include deals from a variety of merchants, including big-box stores, direct-to-consumer brands, luxury multi-brand retailers, designer labels and local stores.” To access the page, just type “shop deals” to get your hands on your required products.
  • Discounts in Chrome: If you are someone who is always in search of the lowest prices and looking for deals and discounts, then the app might come in handy for you. Chrome will find you discount codes. It also helps you resume browsing which you recently viewed on shopping websites. When you are on the shopping website, a new Discount Tag in the Address Bar will appear to show you available offer codes.
  • Merchants will also have control over what they want to display to the buyer via Merchant Center settings.
  • Price insights in Chrome: This new shopping insight feature will allow buyers to see the price history graph of 90 days
  • Lastly, buyers can set reminders for price drops of their selected product and receive emails whenever the product gets discounted.                                       Google launched the new shopping insight feature based on the survey conducted on US shoppers and Web Shopping queries. 

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First Published Date: 08 Nov, 12:55 IST