Snapchat sees surge in downloads of digital face masks amidst coronavirus outbreak | HT Tech

Snapchat sees surge in downloads of digital face masks amidst coronavirus outbreak

For those unaware, Snapchat’s Snap Camera feature includes several filters that are also called as ‘lenses’ to overlay on the user’s faces when they click or shoot themselves. While some of these lenses are created by artists, some are from Snapchat itself.

By: HT CORRESPONDENT
| Updated on: Mar 21 2020, 10:08 IST
The app’s feature called Snap Camera, which overlays animations and effects on their faces with an augmented-reality filter is witnessing a spike in downloads amid the outbreak.
The app’s feature called Snap Camera, which overlays animations and effects on their faces with an augmented-reality filter is witnessing a spike in downloads amid the outbreak. (AP)

Now that most of the employees across the globe are given the option to work from home in order to prevent spreading of the coronavirus, there has been a natural rise in the communication app usage time and Snapchat is one of them. As per a report from Bloomberg, the firm is said to be witnessing a 10-fold surge in downloads ever since the starting of this month. But the highlight is that the app's feature called Snap Camera, which overlays animations and effects on their faces with an augmented-reality filter is witnessing a spike in downloads amid the outbreak.

For those unaware, Snapchat's Snap Camera feature includes several filters that are also called as 'lenses' to overlay on the user's faces when they click or shoot themselves. While some of these lenses are created by artists, some are from Snapchat itself.

You may be interested in

MobilesTablets Laptops
28% OFF
Samsung Galaxy S23 Ultra 5G
  • Green
  • 12 GB RAM
  • 256 GB Storage
Google Pixel 8 Pro
  • Obsidian
  • 12 GB RAM
  • 128 GB Storage
Vivo X100 Pro 5G
  • Asteroid Black
  • 16 GB RAM
  • 512 GB Storage
Apple iPhone 15 Plus
  • Black
  • 6 GB RAM
  • 128 GB Storage

Also read: YouTube launches coronavirus news shelf, will show in on the homepage

Also read
Looking for a smartphone? To check mobile finder click here.

As mentioned in the report, the digital face mark download spike gave some indication of how popular video-chat services are becoming, as more state and local governments advise citizens to shelter in place to avoid contracting Covid-19. Although more employees are moving towards corporate chat services for work, they seem to be using services are Snapchat to spend some virtual happy hours with friends or family members.

But Snapchat is not the only service that is facing a spike in downloads, services like Facebook, YouTube, Netflix and more have also confirmed to be in a similar situation. While Facebook CEO Mark Zuckerberg recently confirmed that the firm is preparing to handle more video calls in the coming days, YouTube and Netflix have decided to tone-down the video resolution in Europe so they can handle the internet pressure since people have started working from home. 

Catch all the Latest Tech News, Mobile News, Laptop News, Gaming news, Wearables News , How To News, also keep up with us on Whatsapp channel,Twitter, Facebook, Google News, and Instagram. For our latest videos, subscribe to our YouTube channel.

First Published Date: 21 Mar, 10:08 IST
NEXT ARTICLE BEGINS