Twitter begins testing Super Follows and Ticketed Spaces, will only take 3 percent cut at first
Twitter has begun accepting applications from a small group of eligible users who want to monetise content on their accounts and their Spaces. Find out who is eligible and how users can sign up for access.
Twitter has officially announced it will begin limited testing of two new features, Super Follows and Ticketed Spaces. The microblogging service has announced that it will open up testing for a small group of users who can apply to try out these features that the company announced a while ago.
Ticketed Spaces was first announced a month ago, when the company first unveiled its plans to monetise its new Spaces feature — which was introduced to compete with social audio app Clubhouse. Ticketed Spaces allow users to host paid gatherings, where audiences can purchase tickets, supporting content creators and help them earn money. Uses will be able to charge between one dollar and $999 to gain access to a Ticketed Space, according to the Verge. The feature could also open up the ability to conduct music events and discussions, with an entry fee.
Super Follows, on the other hand, allows users to charge their followers for access to additional, exclusive content on the platform. According to Twitter, users who have signed up to access Super Follows will be able to choose price points of $2.99, $4.99 or $9.99 per month for their followers. for access to the additional content. The company has now opened up applications to gain access to both Ticketed Spaces and Super Follows, while there is no word on whether the feature will also roll out to other countries, including India.
For the Super Follows and Ticketed Spaces feature, Twitter will initially only take 3 percent of the money that a user makes in order to cover processing fees. This means that content creators will keep a large part of the earnings. This will continue until the account has earned a total of $50,000 ( ₹37 lakh) on both features, after which Twitter will up the percentage of its cut to 20 percent.
Today we're introducing applications to be part of the test groups for Super Follows and Ticketed Spaces and sharing that people will be eligible to earn up to 97% of revenue from these features after in-app purchase fees. 🧵 https://t.co/eaKpx4977Q— Esther Crawford (@esthercrawford) June 22, 2021
“We want to ensure that emerging voices are able to earn money, which is why they'll be eligible to earn a larger share starting out,” said Twitter's senior product manager Esther Crawford in a thread explaining the company's rationale behind the decision to take a lower cut at the beginning.
Read more: Twitter Spaces now available to users with 600 or more followers
Users who are eligible to apply to gain access to Ticketed Spaces and Super Follows features can check the sidebar of their Twitter app for a new tab called Monetization. They can then tap either Super Follows to Ticketed Spaces. Twitter has also set up dedicated Frequently Asked Questions pages for detailed information on both Super Follows and Ticketed Spaces.
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